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Big Data is Big Business

data

The beauty industry is dialing into data to help brands and industry professionals make informed decisions. Moving ahead and remaining relevant in order to shift beyond the competition is of the utmost importance in today‚Äôs modern age. By using data and insights, brands can model their business to reflect changing needs. The Professional Beauty Association […]

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2018 ISSE Show in Review

2018 ISSE

2018 ISSE Review – When the doors opened to the show on Saturday at 1 pm, the line of attendees was spilling out the front doors. The energy was high, brands were well prepared and from the opening bell of the last ISSE to open a new year, the event was action-packed. PBA did a […]

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