When Oliver Steinnagel was 10 he learned to fly tie. At 12, he was teaching that and rod building. Shortly thereafter he invented his own lures. We’re talking about fishing, and it was something that Steinnagel excelled in. So passionate was he that he got a patent for his lures, and bought a fishing store. He sold it all in 1982 and became a hairdresser. An interesting career choice and one that Oliver explained when he joined Patty Schmucker on Radio AMB.
Believe it or not, the transition from fly fishing to hairdressing, was a natural. His grandfather was a barber in Germany and had a number of barbershops. Both of his parents were hairdressers and they opened their first salon in 1969. It had 67 chairs. After selling his fishing store, Oliver decided to go into the family business. He reinvented himself, lived with and learned from Vidal and Beverly Sassoon, traveled with Wella, eventually opened his own salon and created his own brand. His story is as fascinating as his journey.
Listen in to hear Oliver’s three core values for success – Hint: Image, Reputation and Education. And enjoy.